why iD is vital for you

Competition in these tough times has become fiercer than ever and we consider ourselves your partner in communicating with the world at large. Traditional media is indispensible because your "brand" or message gains its roots there. iD looks to these traditional print media - from top selling quality newspapers, financial dailies and journals that form policies and inform business opinions to consumer magazines that inspire and whet the appetite of the reader. These, coupled with more innovative media like television, interactive web-marketing or the use of "viral marketing", all play critical roles in multi-tiered marketing strategies. iD's fundamental belief is that the concept of image diplomacy - which is to get people talking positively about you and your reputation - is what is key to a truly effective marketing strategy. Think about this..what is most likely to make you choose a destination for your holiday or investment?...read more >>